How Holiday Gatherings Can Result in Jewelry Sales

I've found that Christmas and New Year's parties can be great venues for making casual jewelry sales.

Of course, you don't make a sales presentation or do anything obvious!

Simply wear some of your most eye-catching or unique pieces, and be ready with a short, interesting blurb you can say about your jewelry business when people compliment your jewelry.

I'm always amazed at how many people are willing to buy something from me right there on the spot at a social event.

To be prepared to make these impulse sales, see Tip #13 in my list of ways to sell more jewelry during the holidays.

You also may be able to schedule a jewelry party from a compliment on your jewelry at a holiday gathering.

After hearing about your jewelry business, people often say, "I've been wanting to have a jewelry party, but didn't know anyone who did them!"

Or you may be able to schedule a jewelry wardrobe-matching session for someone who sighs, "I love jewelry, but I just never know what to buy that will go with my clothes."

Also, casually let any interested businesspeople know that your jewelry can help them solve their business gift-giving responsibilities. You'd be surprised at how many people are excited to hear that your fantastic, unique accessories can make client or employee gifts.

(For details on selling your jewelry as business gifts or via wardrobe-matching sessions, see my book, Secrets of a Handcrafted Jewelry Shopping Service.)

So even if you feel more like staying home than going out to a holiday party, consider adorning yourself with your own wares and mingling with some new folks - for at least an hour or two.

Make sure you've got a supply of your business cards tucked away in your purse or pocket.

You might make a good sale or two with no selling expenses - or you might even gain a new lifetime client!