A Jewelry Display You Can Set Up in 30 Minutes

by Rena Klingenberg on November 6, 2008

When I first started selling my work, my jewelry display was quite elaborate.

I thought my booth looked wonderful – although in hindsight, now I think it was actually too fussy looking.

It took several boxes and plastic tubs to store and transport my jewelry and all of my displays – and even when I worked as fast as I could, it took over two hours to set up my display at shows and jewelry parties.

It also took forever to take down afterward, and at most venues I was always the last exhibitor to leave.

My elaborate display nearly made me decide that selling jewelry was too much effort!

So with each event I did, I started coming up with ways to make everything more compact, multi-purpose, streamlined, and fast.

One of the principles that guided my evolving jewelry display system was that I wanted to store all of my jewelry right on the displays.

That would not only take up a lot less space in my closet, but it would also eliminate a huge part of the setup and takedown time at shows.

So little by little, I evolved to my current jewelry display system – which I can set up completely in 30 minutes.

See photos and descriptions of how all of my jewelry display elements work together:

If your jewelry display takes so much time to set up that you’re too exhausted to sell your jewelry, I highly recommend that you start finding ways to streamline and things you can eliminate.

It’s made a huge difference for me – and I find that I sell more jewelry at shows now.

I think it’s partly because my new jewelry display does a great job of showcasing my work without stealing the spotlight from it.

But it’s also because I’ve saved my energy for selling jewelry – instead of wasting energy on setting up for the show.

{ 6 comments… read them below or add one }

Rachel November 6, 2008 at 7:18 pm

What a fantastic display system! I am going to have to try something similar because my current display takes *forever* to set up and break down (and I am still not even completely happy will how it looks)!

Thank you for another valuable tip!

Rachel

Jane Jennings November 6, 2008 at 11:03 pm

I saw a posting on this site a while back, with a picture of a jeweler’s handmade necklace display – a cardboard cut-out of a lady from a 19th century painting. I took that idea and ran with it. At my last show, I had almost life-sized cut-outs(chest and up) of Grace Kelly, Audrey Hepburn, and Elizabeth Taylor, all wearing my jewelry, of course! I did them in black and white, for a vintage look, and to highlight the jewelry, which was brightly colored. They were a real eye catcher. I got alot of compliments on my display, which also included a large vintage mirror I got at a thrift shop.
If I could see a way to include a picture here, I would.

Rena Klingenberg November 7, 2008 at 12:14 am

@Rachel,

Thanks so much for your kind feedback! I think you’ll really enjoy having a faster, more streamlined display system.

For me, it’s made a world of difference in how I feel about doing shows – and in how I feel when I get home from them too!

Best of luck with yours. :)

Rena Klingenberg November 7, 2008 at 12:17 am

@Jane,

What a great idea!

I think the original project you mentioned is Carolina Gonzalez’s How to Make a Necklace Bust.

I’ve sent you an email. :o )

Matt Weld November 7, 2008 at 12:31 am

I’m certainly jealous. One reason I quit all the craft shows was the time and hours of set-up. But at the time when I was starting out, it was all hand-made, so quite inexpensive. I like the whole streamlining thing, though. Now I could take it all in my coupe out-fo-state if I wanted to!

Thanks!
http://www.matthewweld.com
http://www.matthewweld.blogspot.com

Janet November 8, 2008 at 7:27 pm

Thanks for a great article on displays.

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