How to Create Jewelry Tutorials

You can create a jewelry tutorial that’s as wonderful for your students as if they were in a live class with you.

However, when you start to create a jewelry tutorial of your own, you may discover (as I did!) that it’s one of those things that looks much easier to do than it actually is!

You can peek at a tutorial I made: Make a Jewelry Pouch Without Sewing.

Interested in selling tutorials? See this info on selling your jewelry tutorials.

Make a Tutorial for Your Unique Audience

Regardless of the focus of your jewelry-related website, if you have any sort of online presence, I encourage you to consider creating helpful tutorials designed for the questions, needs, and interests of your target audience.

Tutorials are in big demand, enormously popular, very viral, and can bring lots of traffic to your site or blog.

You can make them video or written format. Online videos tend to be much more viral (passed around from one person to others) than text, so if you want to use them to help attract traffic to your site, consider making some of them videos.

Here’s a basic guide to help you get started:

Tips for Creating a Jewelry Tutorial

• At the beginning, show a picture of the finished project, and describe it.
• Tell the dimensions (size) of the piece, or show a person wearing or holding it.
• State the difficulty level of this project – beginner, intermediate, or advanced. Or list a prerequisite skill – such as basic wirewrapping, intermediate PMC abilities, some torch experience, etc.
• Give the approximate time need to complete the project. Since people following your tutorial are probably doing this project for the first time, allow more time than it takes you to do the project yourself.
• List all materials, and quantity needed of each. For example, “3 feet of 20-gauge round dead-soft sterling silver wire”, or “18 Swarovski bicone beads, 4mm, Montana Blue”.
• List all tools needed to complete the project. If any of the tools are uncommon or expensive, suggest a possible substitute.
• Get a sharp, close-up shot of each step of the project – and especially of tricky or unusual maneuvers. Show where the artist’s fingers should be, how tools should be held, and how each tool does its job in every step.
• In a step where measuring is needed, show a ruler next to the measured part if possible.
• Make each step small – just one motion or action.
• When it makes sense to, provide a zoomed-in shot on one small detail of the project, to be sure readers can see exactly what it’s supposed to look like, and what goes where. One great photo like this can make the difference between a successful tutorial and a frustrating one.
• Be sure to mention exactly what tool(s) you’re using in each step, and how. “Grab your pliers” is not as helpful as “Hold your chain-nose pliers in your dominant hand”.
• Mention any special tricks you’ve discovered that make a certain step easier.
• If your tutorial is text-based, consider creating and adding an online video of the project, for people who prefer to learn from video.

Tagged as: jewelry-making, jewelry-tutorials, tutorial