Jewelry Marketing

When I first moved to the town where I now live, I asked one of my new friends if there was a health food store in this area. My new friend, who was born and raised here, answered, “There is a health food store – but the lady who owned it died.  Is that not [...]

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This Lego jewelry caught my eye at the Brick Magic Festival for Lego fans this weekend: If you’re used to seeing (and stepping on) these colorful little pieces of plastic at your house, I thought you’d get a smile out of these! They were on display at the vendor table of Brick Forge – along [...]

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Don’t miss this opportunity to network and gain free, positive exposure for your jewelry business – right at the time of year when exposure can lead to sales and other good opportunities.

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Insights into why tourists buy handmade items, including handcrafted jewelry.

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Please share your comments on whether the clocks built into cell phones and other electronic gadgets are replacing our need for wristwatches.

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Jewelry artist Joan shares five great ways to come up with the perfect names for your jewelry designs.

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What I’ve discovered about jewelry color schemes and how they affect my customers’ purchases. How do you choose colors when you design jewelry?

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